Shit Worth Checking Out: Boss Selection S/S 2011 campaign pics.

A very nice lookbook from Hugo Boss was released this morning, promoting the Spring/Summer 2011 pieces from their Selection line.  I have a soft spot for Boss, so maybe I'm biased, but I can't help but love a campaign that begins with a shot of the Paris setting.  The campaign features model Gabriel Aubry, whom Boss posits "perfectly represents the style of the cosmopolitan and charismatic BOSS Selection gentleman".  Check out the pics after the jump.

Combining Fashion and Finance: Hugo Boss shares hit all-time high as Q1 2011 sales up 21%.

Hugo Boss shares hit 66.41 euros today as the German company reported a strong first quarter.  Their Q1 sales were 539 million euros, as opposed to an average estimate of 531 million, and net income was 83.5 million euros for the quarter versus estimates of just over 70 million.  These numbers represented a quarter-over-quarter increase of 21% and 43%, respectively.  Net income rose 48%.  Boss forecast 2011 sales and profit to be up at least 12 and 15 percent, respectively, resulting primarily from growth in China and the U.S.